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Innobay Group
Tag Archives: #insights

8 Digital Marketing Trends for 2018

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Posted on December 28, 2017 at 09:08 AM

It is hard to believe that 2017 is already almost over. It seems like just yesterday that we were discussing how to amend our digital strategies, and client services, to align with industry advancements and technological changes and challenges for the year. Now we’re assessing the year that’s gone by and started to gear up […]

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Quick Guide – Changes To Google AdWords

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Posted on December 15, 2016 at 08:36 AM

Any marketer should have heard of Google Adwords and its wonderful lead-generating capabilities. However, the advertising trends are rapidly changing and Google Adwords have implemented a few changes.  Here are the updates you that you could work to your advantage. 1) Change from Standard Ads to expanded text Ads In May 2016, Google announced its […]

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